May 18th 2014

I've said this before and I'll say this again: Actionability is key.

There are two different facets to this:

Would you ever take action based on a report you look at regularly?

Be honest. Ask yourself: How long have I been looking at this report? When was the last time I took action based on this report?

If your answers are "a long time" and "never", unsubscribe. Stop looking at the report - you're wasting your time. Or, alternatively, figure out what action you should be taking and start actually taking it.

Do you know what action to take based on a report you look at regularly?

The other day I was asked about a $600 pair of shorts that we gave away. To be clear, we don't make a $600 pair of shorts, so there was some alarm that we had given away a pair of shorts that was recorded as being $600. Obviously something was not right somewhere. The question is where?

This is one difference between a static report and self-service Business Intelligence. With a static report, you can see something is wrong but often have no indication as to what to do next. With access to self-service business intelligence, you get the alarm bell and can then dig in and found out exactly who, what, when and where - allowing you to ask the right questions of the right people right away.

CC image sourced from Flickr uploaded by Max Lee

Go back...

Visitor Comments

Nice post Leonard. Reminds me of Al Gore’s missions to find waste in the military:

Posted by greg kramer on 18th May 2014

Post Your Own Comment

Note that comments may not appear immediately on this site.

Commenting is not available in this channel entry.